Roam the four corners of the world in search of its finest features, while indulging in our hotel offerings and hospitality. Let us reveal where and how to immerse yourself in local attractions and world-famous events.
Our rich heritage is expressed in four distinct brands, each with its own compelling back-story. And the fascination continues with visits by star chefs, the opening of dramatic new hotels and much more.
There are many beaches offering an idyllic setting for visitors but few do so in such peace and tranquility as Cha-Am. Neighbor to the famous Hua Hin, this small and little-known coastal town plunges the visitor into a cotton-wool-like cocoon of Thai delights.
It has the ability to be hugely seductive, with its monumental 4-mile-long beach, whose grace captivates at the first instance. Here, welcoming translucent waters embrace you, promising afternoons of relaxation punctuated by the sound of the breeze in the branches of a pine tree above you. With its fine sand and its many activities available on site, Cha-Am beach's is unmissable and probably just as important as the Kaeng Krachan National Park.
One hour's drive from Cha-Am, the largest natural park in Thailand is a natural attraction that is utterly entrancing. Both through the air you can breathe there and the immensity of its water reserve, providing a habitat to all sorts of wildlife, this place is a national treasure. Watching the mist rise in the morning, as nature awakens, is a spectacle of unforgettable beauty.
The biggest foodies among you will accompany this timeless moment with a khao niao mamuang (sweet sticky rice with mango), a staple of Thai cuisine that's perfect for breakfast.
But Cha-Am also knows just how to disarm the traveler. The sheep farm is one such distraction with its farming of Swiss sheep, its western feel and its outdoor activities for all ages. An extravagant remainder of Europe, in the heart of Thailand; it's sure to be a hit with the younger visitors. In the same vein and not far away lies the Santorini Water Fantasy and its Greek reflections, which are certain to delight thrill-seekers, both big and small.
* Prices start from. Offer subject to the hotel's conditions and availability. See the sales conditions for the rate. Depending on the country, these prices may not include taxes, may include VAT only or may include all taxes (VAT and city tax). When prices do not include all taxes, the relevant taxes (VAT and/or city tax) will be stated in the following stages of the reservation process. The price is only guaranteed at the time of reservation.
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